For Sale: 1968 MG MGC in St Louis, Missouri

Vehicle Description

HISTORY OF THE MGC

The development of the MGC came at a transitional time for BMC, as increasingly stringent U.S. safety regulations threatened the aging Austin-Healey 3000's continued viability in one of its most important export markets.

Rather than develop an all-new car, BMC hoped to recapture the market of Austin-Healey buyers by adapting the MGB platform to accommodate a larger six-cylinder powerplant. With the goal in mind of building a powerful GT that would serve as a replacement for the Austin-Healey 3000 and a High-Performance sibling to the MGB; the MGC was born.

Powered by the BMC 2.9 Litre C-Series Straight-Six OHV engine, the MGC entered production in October 1967. While the most immediate visual clues differentiating the MGC from the MGB were its 15" wheels, rather than the MGB's 14" wheels, and the distinctive bonnet bulges, the car itself was much more than an MGB with a six-cylinder engine. In truth, the platform was extensively reworked to accommodate the larger engine and its additional weight. As a result, MG redesigned the front suspension, replacing the MGB's traditional coil springs with torsion bars, similar to those employed by the Jaguar E-type. While the MGC shared the MGB's basic arrangement of front disc and rear drum brakes, the MGC utilized a larger-capacity, power-assisted Girling system.

Unlike the MGB, the MGC's four-speed gearbox was fully synchronized from the outset, while optional Overdrive further distinguished the model from its four-cylinder sibling. The finished car was capable of approximately 120 mph and boasted a 0-60 mph time of around 10 seconds!

Despite its improvements in power, brakes, and suspension, contemporary road tests were frequently critical of the MGC's heavier steering and tendency toward understeer, creating a reputation that followed the model for decades. It was later suggested that improperly low tire pressures on early press cars may have exaggerated these characteristics. Regardless, the early reviews proved difficult for the MGC to overcome.

Further complicating matters was the 1968 formation of British Leyland, which placed MG under a new corporate leadership structure. It has long been reputed that management saw little reason for MG to compete internally with the six-cylinder Triumph TR6. Whatever the combination of factors, MGC production ended in September 1969 after approximately 9,000 examples had been built.

Today, the MGC's limited production and six-cylinder powerplant have resulted in a resurgence in popularity. Modern tire technology and proper inflation can improve many of the handling characteristics criticized when the cars were new, while the MGC's more aggressive appearance, robust mechanical specification, and effortless straight-six performance have helped redeem its legacy. Particularly within collector-car circles, the short-lived six-cylinder MG has developed an enthusiastic following as a distinctive English Grand Tourer.

THE MOTORCAR OFFERED

The 1968 MG MGC Roadster featured here is finished in its factory-correct color combination of Tartan Red over a Black Interior with matching Black folding convertible top. Per the accompanying E-Heritage Certificate from the British Motor Museum, Car No. GCN1U2290G was completed at MG's Abingdon works on June 11th, 1968, for the U.S. Market.

While the early history of this MGC remains undocumented, the car has a personal connection to IT'S ALIVE! dating to the early 1980s. Our owner/proprietor, Jeff Homsher, acquired the car around 1981 and drove it regularly before selling it to Lou, the father of Jeff's high-school girlfriend in the summer of 1983.

Despite no longer owning the car, Jeff maintained the car for Lou personally throughout the next three-plus decades. When IT'S ALIVE! opened in 2018, Lou and his Red MGC were one of our first customers, bringing in the car for routine maintenance and annual service. When Lou found it increasingly difficult to get in and out of the car, he purchased a more accessible BMW Z3 and sold the MGC back to Jeff in 2019.

Once again, as part of the IT'S ALIVE! collection, the MGC received a thorough cleaning, inspection, and continued mechanical attention. Under the care of our in-house specialists in 2023 a full tune-up was performed with the installation of new Spark Plugs, Plug Wires, Distributor Cap & Rotor, Points & Condenser and Ignition Coil. Additional 2023 repairs saw the fitting of a Tonneau Cover and the replacement of a leaking Valve Cover Gasket.

More recently, in early 2026 the MGC was prepared for resale, during which a complete rear axle brake job was performed with new AP LOCKHEED Wheel Cylinders, Rear Brake Shoes and a Rear Brake Hose. The Front Brake Hoses were replaced for good measure.

Additional 2026 investment saw the procurement of an electronic Heritage Certificate from The British Motor Museum in the UK. The included details confirm the car was originally finished in its current color combination of Tartan Red over a Black interior and Black folding convertible top. Even more significantly, the Engine, Body, Commission, Gearbox, and Rear Axle numbers presently found on the car correspond with those recorded on the Heritage Certificate.

Today, MGC No. GCN1U2290G presents as an extremely well-loved example, clearly subject to decades of routine care and continued preservation. The car is believed to have been subjected to a sympathetic restoration during the 1990s under previous ownership which included a complete exterior repaint, renewed interior and carpeting, a replacement convertible top, and numerous pieces of renewed or replaced trim and brightwork. Both front seats were replaced prior to IT'S ALIVE!'s reacquisition with later MGB units featuring adjustable headrests, providing an additional measure of occupant protection over the original headrest-free configuration.

An ideal example of this rare and charismatic British sports car to drive and enjoy, this MGC is equally at home on a Sunday drive to the winery or parked among the crowd at a local Cars & Coffee. With its 72-spoke chrome wire wheels, Tartan Red finish, and unmistakable straight-six soundtrack, it offers considerably more presence than its familiar MGB silhouette might initially suggest.

Benefiting from recent service, known history dating to the early 1980s, and exceptional numbers-matching documentation, IT'S ALIVE! is pleased to offer this 1968 MGC Roadster in its factory-correct color combination to its next caretaker. For the enthusiast seeking something rarer and more distinctive than the ubiquitous MGB, yet still unmistakably British, this MGC presents a compelling opportunity.

If you think you might be the next caretaker of this classic, then give us a call at 314-710-6600 or email [email protected].

Vehicle Details

  • 1968 MG MGC
  • Listing ID: CC-1705696
  • Price: $37,900
  • Location:St Louis, Missouri
  • Year:1968
  • Make:MG
  • Model:MGC
  • Exterior Color:Red
  • Interior Color:Black
  • Transmission:Manual
  • Odometer:27796
  • Stock Number:H236
  • VIN:GCN1U2
Listed By:
It’s Alive Automotive
11714 St Charles Rock Road
St Louis, MO 63044

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