Vehicle Description

When you pull up in this one, we bet everyone will say, "I didn't know Mercury made trucks!" Well they did, and this stunning 1954 Mercury M-100 Restomod is your opportunity at a unique, and dialed-in example of one of these rare pickups. With a full-blown restoration that features a 5.8L Ford Lightning V8 augmented with a supercharger, a modern transmission, and a sinister black-on-black color combination with a supple A/C interior, this Merc truck is an absolute stunner we're proud to feature.


This one looks a whole lot like the legendary Ford F-1 that also first debuted in 1948. That's because Mercury needed a pickup for Canadian dealers that did not have a Ford outlet near them. So, a handful of Fords got the Mercury treatment, and slick FoMoCo livery with Mercury badges like this bad boy were born. But those Canadians certainly didn't see a truck as sinister as this one. With a slick black paint job, an aggressively raked stance, and a beautiful light wood bed out back, this Merc takes the original Ford design and turns it up to 11. The restoration included Mercury's slightly more intricate chrome grille, a bumper delete set-up both fore and aft, a custom side exhaust, and those killer flush-mounted taillights that look like they belong on a modern Escalade. The result is a killer looking hotrod, with the hardware underneath to back it all up. And of course, it's just really cool to have a tailgate with the Mercury name stamped into the metal. Beyond this seamless combination of unique and correct styling cues, you have the components from the first-year Ford F-series pickup. So, this is truly the best of both worlds where you have a cool classic that has the look and parts availability of an iconic Ford, and also you have an extra standout presence from all the custom tricks. In fact, this one was meant to be distinctive in all the best ways. The black paint is miles deep and despite a few signs of use still looks like a million bucks when it's creeping down the road. The finished bed is so distinguished you'll never dare to fill it with anything grimy, and the factory-style steelies adorned with bright 'Baby Moon' hubcaps add the perfect amount of old-school flair.


The cab was built for long-lasting function, with a lovely mixture of new components inside the original cab. There's plenty of dashboard space, thanks to a simple, uncluttered design, although the billet bezel filled with a full complement of digital gauges anchors the interior. Plush bucket seats were swapped-in from a late-model and fit perfectly inside the cab, and they're split by an aftermarket B&M shifter that manages the automatic transmission below. Everything was as extensively restored as the exterior of the truck, and features exterior-matching black paint, plush carpets, slick door panels with aftermarket chrome accents, and a leather-wrapped 3-spoke steering wheel mounted atop a polished tilt column. Options include power windows, Vintage A/C with R134a refrigerant, and an older-style AM/FM/Cassette stereo that's ready for an upgrade inside the dash. But all those upgrades seem to fit perfectly, as this Mercury reflects the Ford F-1's blue-collar roots, and as you grab the wheel, you can almost feel the grooves leftover from all the workers who relied on similar pickups for decades.


Powering the Merc is a supercharged 5.8L Ford Lightning V8 motor with big horsepower and modern reliability thanks to the fuel injection system and late-model components that came with it. The result is a horsepower and torque factor that moves this pickup like a modern muscle car, both flat out and at cruising speeds. Fuel injection means it starts instantly and idles well even when it's cold, and with that 4R100 4-speed automatic overdrive transmission, fuel economy is reasonable, too. It's packed into that narrow engine bay, but with a serpentine belt drive system, the accessories tuck in tight to the block and there's a giant radiator up front that has no trouble keeping it cool. The chassis incorporates a Mustang II-style front suspension, power rack-and-pinion steering, power front disc brakes, and a firm suspension that rides beautifully. The exhaust system is a flat-out work of art and the truck cruises like the factory built it. Blacked-out steelies adorned with 'Baby Moon' Ford hubcaps are a perfect complement to the bodywork, and they're wrapped in staggered 215/75/15 front and 275/60/15 rear Hankook radials.


You've seen what the early Ford F-1s are going for these days, so it's impressive that you can get an even more distinctive and complete Mercury version for a comparable price. But that's only true if you act quickly on this unique resto-mod pickup. Call today!!!

Vehicle Details

  • Listing ID:CC-1414117
  • Price:$64,995
  • Location:Ft Worth, Texas
  • Year:1954
  • Make:Mercury
  • Model:M-1
  • Exterior Color:Black
  • Interior Color:Black
  • Transmission:Automatic
  • Odometer:0
  • Stock Number:4335-DFW
  • VIN:MAF83AHR6569