The Mercury Eight line was produced by Ford’s Mercury division between 1939 and 1951 and boasted a range of body styles from coupes to sedans, station wagons and convertibles.
The third-generation 1949 Mercury 2-Door Coupe was the first post-war Mercury introduced, complete with a flathead V8 engine that was slightly more powerful than its cousin, the 1949 Ford. Its innovative new ponton body design was a fresh break from the pre-war automotive styles, enclosing the full width and length of the car and incorporating the previously distinct fenders and running boards. All this set up a friendly rivalry between the two models, which led to increased popularity and record sales for both that year.
Along with its unique design, the 1949 Mercury Coupe had a new, optional overdrive system that was activated by pulling a handle under the dash. It also offered full instrumentation and an optional 8-tube AM radio. It received some of the first high-compression OHV V8 engine swaps, setting a new style and a new attitude in American vehicle design.
Since its inception, the 1949 Mercury 8 was popular with automotive customizers. It was known as the definitive lead sled, just as the Ford V8 Deuce became the definitive hot rod. Fiberglass reproductions are still being built and are popular even today with hot rod and custom enthusiasts.
This 1949 Mercury 2-Door Coupe features a redone interior, louvered hood and Lincoln push button doorknobs. All-new mechanicals and wiring, new drum bakes and a hydraulic clutch offer a smooth ride, while the flame thrower exhaust is a dramatic detail. The gleaming lacquer paint and single rear window complete the appeal of this vintage ride.