Vehicle Description
Vehicle to be offered for Auction sale WITHOUT RESERVE and SOLD to the highest bidder January 19th - 22nd, 2017 at Russo and Steele's 17th Annual Scottsdale Arizona Auction at the Salt River Fields at Talking Stick. Please contact us for more information.
While Packard entered the 1930s in fine form with a solid balance sheet, the deepening Great Depression and weakening demand for large luxury automobiles necessitated a broadening of its model lineup. The Light Eight of 1930-1932 was Packard's first response, but it was soon clear that an even less-costly, higher-volume model line was necessary to compete with such mid-market players as Buick and Oldsmobile. To assist in this effort, Packard recruited a number of executives who were already well-versed in higher-volume production techniques and distribution methods.
The arrival for 1935 of the eight-cylinder 120-C, otherwise known as the One-Twenty, was a good start and came just in time for the sharp economic recession to come in 1937. Next, Packard released the lower-priced, six-cylinder 115-C. So-named for its trim 115-inch wheelbase, the new Junior Packard model was priced from 795 and it was the right car at the right time, endowed with Packard's enviable image and rock-solid quality for only slightly more money than a comparable new Ford. Succeeded the next year by the Packard 110, the 115-C was offered for just one model year. Nonetheless, its trim proportions, solid chassis, and relatively low pricing made the 115-C a success in a difficult new-car marketplace.
Handsomely finished in blue, this 1937 Packard Six 115-C has travelled 107,000 original miles and retains the original engine, transmission, and window glass. Enjoyed by the current owner as a great driver, this Packard Six benefits from recent rebuilding of the engine approximately 350 miles ago. Careful maintenance includes installation of a new radiator and water pump, new brakes and exhaust, new tires and inner tubes, all new Packard wiring, a transmission rebuild, a new front cross member, and a new Optima 6V battery. All exterior chrome bright work was redone, the AM radio was refurbished and works, and the clock works with a cut-off switch installed. The engine is leak-free. Offered from only the third owner, who acquired the vehicle in 1981, this 1937 Packard Six 115-C is a well-maintained and highly enjoyable prewar Packard and one that is quite rare as a one-year-only model.
