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Partner with ClassicCars.com and place your message in front of a sophisticated audience of automotive enthusiasts.
Our ad sales representatives have the tools and expertise to custom-tailor a powerful and cost-effective advertising plan
to help you reach your marketing objectives.
ClassicCars.com, a Phoenix-based specialty marketing and merchandising company, is the most vibrant, fastest-growing classic vehicle marketplace in the world —- online or otherwise:
- Over $500 million in vehicle inventory
- Over 350,000 unique visitors per month
- Nearly 20,000 vehicle listings
- More than 200 specialty dealers in our dealer Network
Over 200 classic makes and nearly 1,500 vehicle models are represented within our site. Our listings run the full gamut of the classic car market, from project cars and "fixer uppers" costing well under $1,000 to elite show cars commanding more than $1 million.
When it comes to classic cars, our name says it all!
ClassicCars.com is a magnet for serious auto enthusiasts. Their demographics bear witness to their sophistication...
- 75% between 25 and 59
- 85% male
- 75% homeowners
- $90,000 median annual income
- 2.75 vehicles per household
...as do their spending habits...
Planned purchases in the next year:
- 85% replacement parts
- 81% maintenance products
- 70% car care products
- 58% tools
With such a large and diverse collection of classic and muscle cars, ClassicCars.com attracts an audience driven by compelling motivations:
Enthusiast mindset. Our visitors are passionate about classic cars, and they are constantly in search of their ultimate classic car experience.
Consumption mindset. Our visitors have both the time and the discretionary income to buy now. By the time they visit ClassicCars.com, our visitors have already made the decision to spend.
Youthful mindset. Many Baby Boomers add a third vehicle to their family fleet that reflects memories of their youth.
In short, our visitors are your customers!
we deliver the right audience. ClassicCars.com draws an enthusiast audience that needs your products and services.
Techical capabilities. Robust geo-targeting capabilities provide advertisers with “laser beam” precision to the country, state, city, DMA, and area code level.
Great customer service. We consider our advertisers partners, not clients.
Custom campaigns to fit your specific needs. Go "beyond the banner" with newsletter promos, "advertorials," and customized sponsorship programs.
We're not just about classic cars...we're about the whole lifestyle.
Direct banner buys. If you prefer to purchase ad banner placements a la carte, we offer competitive CPM rates on all major IAB-standard banner sizes
"Beyond the Banner" program. This innovative program combines traditional banners with strategic point-of-decision placements and other benefits. Three plans are available.
Resource Guide placement. The ClassicCars.com Resource Guide is a comprehensive directory of classic car products and services. Two plans are available.
We have a plan for every business, from the smallest specialty shop to the largest corporation. Contact an account executive today.
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